technology Carry on clicking – What makes a video game, an app or a piece of software addictive? Posted onFebruary 15, 2015November 5, 2021 What makes a video game, an app or a piece of software addictive, asks Ian Vella. Have you ever fired up a quick game of …
business, gamification, technology Getting a high score – Gamification can help companies take their marketing to the next level Posted onFebruary 4, 2015November 5, 2021 Gamification can help companies take their marketing to the next level, says Ian Vella. If you’ve ever noticed how someone can get completely immersed when …